[Project]
The Triple Stitch
An interactive wall to play with the iconic elements of the Italian fashion brand “Zegna”.
Client
Zegna
Discipline
Spaces · Creative Tech
Zegna’s three multidimensional lines are the inspiration for a technologically-advanced interactive game with an old-fashioned flavour. Interactive games are displayed on a massive, deconstructed wall made of LEDs — gradually transforming from a more minimalist aesthetic to one dense with color. Guests are invited to play in real time with an interactive device.
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